How common are AI boyfriends?
By FlirtAlly ยท October 3, 2026

How common are AI boyfriends?
Key Facts
- Nearly 1 in 5 US adults (19%) has chatted with an AI romantic partner, per a Wheatley Institute survey of 3,000 adults.
- Only 4% of revenue-generating companion apps are named for boyfriends versus 17% for girlfriends, according to Appfigures data.
- Among partnered US adults aged 18โ30, 15% regularly interact with a romantic AI while 20โ30% have experimented, research on young adults finds.
- 68% of regular romantic-AI users find it easier to discuss feelings with an AI than a person, a user survey reports.
- 30% of users' real-life partners are completely unaware of their AI companion use, and 69% want to keep it that way, surveys show.
- Young adult men chat with AI romantic partners at 31% versus 23% for young adult women, gender-disaggregated data shows.
- Academic research finds attachment to AI companions forms through perceived conversation quality, not factual accuracy, per peer-reviewed findings.
The Data Gap: Why AI Boyfriends Are Hard to Count
So, how many people actually have an AI boyfriend? Here's the uncomfortable truth: nobody can give you a clean number, because no industry source tracks AI boyfriends as their own category.
App-intelligence firms lump romantic AI into one combined bucket โ friends, girlfriends, boyfriends, fictional characters, and other personalities all get counted together, as market research on companion apps acknowledges. That makes AI-boyfriend-specific measurement nearly impossible. No source publishes AI-boyfriend user counts, revenue, or adoption rates on their own.
What the data can tell us is directional. The most telling comparative figure comes from app naming: Appfigures data reported by TechCrunch shows that only 4% of revenue-generating companion apps carry "boyfriend" (or "fantasy") in their name, versus 17% with "girlfriend." That gap is the clearest signal we have that AI boyfriends are a real but measurably smaller segment of the market.
To put the broader landscape in context, romantic AI use overall is far from fringe. The numbers that do exist cover the combined category:
- 19% of US adults have chatted with an AI romantic partner, per the Wheatley Institute's survey of 3,000 adults.
- 15% of partnered US adults aged 18โ30 regularly interact with a romantic AI, with 20โ30% having experimented, according to US research on young adults.
- 27% of internet-using US adults now have social interactions with AI chatbots, an Elon University survey found.
The gender split within those combined numbers hints at the boyfriend story. Young adult women report AI romantic chat at 23% versus 31% for young adult men, and researchers describe AI boyfriend apps as "used mainly by women" โ while noting girlfriend apps are "far larger." One notable exception: reporting on China's AI social apps found young women aged 16โ25 are the main audience, suggesting boyfriend-style companionship may be more prominent there.
This naming skew is exactly why platforms like FlirtAlly deliberately keep male companions in the cast โ 8 men among 22 official companions at launch โ rather than treating boyfriends as an afterthought. The demand exists; the market just hasn't named it as loudly as it has for girlfriends.
The honest answer, then: AI boyfriends are common enough to matter, small enough to be underserved, and invisible enough that you have to read between the industry's combined-category lines to see them at all.
Romantic AI Use Is Mainstream โ Even If Boyfriends Are Underserved
Nearly one in five U.S. adults has already chatted with an AI romantic partner, and the numbers climb sharply for younger cohorts โ 31% of young adult men and 23% of young adult women, according to a Wheatley Institute survey of 3,000 respondents. Among partnered adults aged 18โ30, 15% interact with a romantic AI on a regular basis, while another 20โ30% have experimented, and roughly 10% of 18โ28-year-olds engage at least monthly.
- 19% of U.S. adults have chatted with an AI romantic partner
- 31% of young adult men vs. 23% of young adult women
- 15% regular use among partnered 18โ30s; ~10% monthly among 18โ28s
The gender pattern is revealing: AI girlfriend apps โ used mainly by men โ dominate commercial naming at 17% of revenue-generating companion apps, while AI boyfriend or "fantasy" apps sit at just 4%, a gap that suggests Western app naming underserves female demand. China offers a counter-example: young women aged 16โ25 are the primary audience for AI social apps there, reaching 71.9 million monthly active users in August 2025. That divergence signals real, unmet appetite that most Western platforms still treat as an afterthought.
FlirtAlly launched with eight male companions among 22 official characters โ a ratio that reflects the data rather than the market default. The platform's memory architecture and proactive outreach (companions who text first, remember details across weeks, and show up in email, voice, and even physical mail) are built for the continuity that drives attachment, not the novelty that drives downloads. When 68% of regular users say it's easier to discuss feelings with their AI than with a person, the product requirement shifts from "more characters" to memory that behaves like memory.
Why the Market Skews Toward Girlfriends โ and What Users Actually Want
The 4% versus 17% naming split tells you less about what users want than about how app makers package it. Only 4% of revenue-generating AI companion apps carry "boyfriend" or "fantasy" in their name, compared with 17% featuring "girlfriend," according to market analysis of app-intelligence data. That is a branding decision, not a demand signal โ and the behavioral research suggests the industry may be misreading its own audience.
Consider what users actually report. A survey of regular romantic-AI users found that 68% find it easier to discuss their feelings with an AI than with a person, and 65% say it is easier to be themselves around one. Those numbers do not break down by bot gender because the underlying needs โ emotional safety, judgment-free disclosure, a space to be honest โ are gender-neutral. Women are not avoiding AI companionship; they are avoiding products that were never designed for them.
The evidence for unmet demand is real. AI boyfriend apps are used mainly by women while girlfriend apps, used mainly by men, remain "far larger," per the same category research. And in China, young women aged 16โ25 are the core audience for AI social apps, suggesting the Western skew reflects marketing inertia rather than a genuine gap in interest.
What drives attachment, regardless of whether the companion is a boyfriend or a girlfriend, turns out to be surprisingly consistent. Academic research on companion AI shows that perceived conversation quality matters more to users than factual accuracy โ and that disclosures about the AI's simulated nature have little effect on how attached people become. Attachment forms through interaction, not through the label on the box.
The practical implications for anyone choosing a companion app are clear:
- Continuity beats category. A companion that remembers last week's conversation builds attachment; one that resets does not.
- Initiative matters. Users value a companion who texts first and follows up, not one that waits passively.
- Cross-channel presence โ chat, voice, email โ makes the relationship feel embedded in daily life rather than confined to an app window.
- Emotional safety is the core product: the 68% who find it easier to open up to AI are the entire addressable market.
This is why some platforms are moving past the girlfriend-versus-boyfriend framing entirely. FlirtAlly, for instance, ships 22 official companions at launch โ 14 women and 8 men, a roster that grows as members design their own โ and its builder flow, like Replika's, powers an AI girlfriend, an AI boyfriend, or a roleplay character through the same machinery. The differentiator is not which gender you pick; it is whether the companion remembers you, initiates contact, and persists across the channels you already use.